As the number of mobile users continues to outpace the number of desktop users, it should go without saying that designers, now more than ever, have to design with a mobile-first mentality.

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To deliver customers a seamless shopping experience and also put yourself one step ahead of the competition, you as a designer need to constantly assess the merits of current trends.

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Ask a marketer or business owner what they would like most in the world, and they will probably tell you more customers. What often comes after customers on a business wish list? More traffic to their site.

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Want to ensure that visitors will exit your website almost immediately after landing there? Be sure to make it difficult for them to find what it is they are looking for. Want to get people to stay on your website longer and click on or buy stuff?

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Regardless of your industry or the size of your business, you can leverage you website to find more new customers, serve your existing customers and convert more leads to sales. Here are some answers to some of our customers questions that will make the web to work for you.

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Managing your own website and submitting it to Google are good first steps, but they are no longer enough. Read on to learn how to upgrade your online presence on your own website and on third-party sites, so that people can find you on the Web when they come looking.

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Many marketers believe in improving the business bottomline by focusing on the topline growth. By topline growth I mean, increasing the website traffic, increasing sales, brand mentions etc. But this is sub-optimal way of improving the business bottomline. When you optimize your campaigns with the focus on bottomline growth, you do not think about spending more to acquire traffic.

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Not sure how to attract new customers and reduce your bounce rate? Have you seen your website engagement go down? User interaction on your website provides you the opportunity to collect data about your customers and potential new customers. You can use these data points to make strategic decisions, as well as improve any part of your website that affects your buyers.

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Your website is your virtual place of business. Just like your regular place of business, you want it to be neat, clean, attractive, inviting and professional looking. Through your website you are able to reach out on a global scale to new customers. Here are 7 low cost ways to improve a homepage to meet today's standards -- and they may be easier than you think.

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